30, Aug 2025
Personalized Beer Mats Will Drive Visitors To You
If you desire more traffic on your beer label’s website, the simple, beneficial and well-accepted beer coaster may be the answer! A current German market survey explains the beer coaster as one of the consumers’ favorite kinds of marketing. Study participants categorized beer coaster ads as amusing, attractive, non-intrusive and appealing. More than 50% would take a mat house with them– and they’re a lot more useful than a soggy mixed drink napkin. Their toughness is what makes coasters a practical advertising format.
Your clients come across a beer mat in their free time in a relaxed atmosphere where their attention will be drawn to the mat on the table. If you have signed up with the growing number of companies buying advertising space on the beer house page you will see how beer coasters or beer mats drive up the traffic count. You can design customized labels, mats here:
The next step is getting your beer mats under the noses of your target audience. Of course it is typical practice to supply beer mats to the brew clubs, dining establishments and clubs that sell your beer.
Making beer coasters readily available at your booth, wander the crowds at beer celebrations providing out mats as you go. Contact sporting events and local fairs offering beer gardens– you will provide their beer coasters! When your business sponsors or offers beverages for a charity or unique occasion, include beer mats in your handout goody bag.
Contests are an interactive way of bring in attention to your mat and on to your website. In addition to your logo design and business name, ‘Win A Pub Crawl In LA’ is sure to get attention! Include an arrow or ‘turn over coaster to find out how’ and utilize the flip side to ask the consumer to visit your site for information.
Contest marketing on coasters is perfect for distribution at occasions and festivals. Attend with a screen table and a computer system with your site running so people can enter and sign up with the fun quickly. Signs will trigger those present to look at the coaster and visit your website.
Coasters are collectible. A basic Internet search proves their appeal. Including your developing business’s website address on special collection editions, lotto or discount coupon projects, etc., will enhance the mat’s value for beer enthusiasts and coaster collectors.
Remember, beer mats might not be potable however they’re portable. Few customers take house a beer bottle with its label, set it in front of their computer and log-on; however they will take home a beer coaster!
If you want more traffic on your beer label’s site, the simple, well-accepted and useful beer mat may be the answer! If you have joined the growing number of business purchasing marketing space on the beer house page you will see how beer mats or beer mats drive up the traffic count.
Of course it is common practice to supply beer mats to the brew clubs, restaurants and clubs that sell your beer. Making beer coasters readily available at your cubicle, wander the crowds at beer celebrations giving out coasters as you go. Contact sporting occasions and regional fairs using beer gardens– you will supply their beer mats!
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- By Michael Buckley
28, Aug 2025
How To Cut Your Wedding Catering Costs Down
Maybe you’ve got the details of the actual wedding planned, but what about the reception? Among the significant costs of the wedding party will absolutely be the food, so you’ll want to make certain you’ll have sufficient food for everyone without investing too much money. Here are some top methods to cut on your catering expense that will make sure that your visitors enjoy your reception and you save cash.
Don’t purchase more food than you need.
Many couples want to order an additional tray or two of starters in case additional visitors show up. This is great (and generally a smart idea), but you should still make sure that you’re not buying more appetisers than you actually require; utilize your discretion based upon the guest list. If you understand a number of your visitors are vegetarian, you may not require to buy as numerous appetizers with meat. Also, buying two or three types of starters will assist to reduce your catering expense. If you purchase more of the same dish, you can normally save cash with many catering companies, various type of foods will increase the bill, so it’s crucial to keep it elegant however basic at the wedding, even when it pertains to food.
Caterers will likewise attempt to motivate you to invest more than you may need to on the actual meal. You might not require a 5 course meal if you’ve currently purchased three types of appetizers and a salad, or 3 additional desserts if you already have a quite large wedding cake. The time of day that you hold your wedding will provide you an excellent indication of how much food to serve; if you’re having the ceremony in the afternoon or early evening, you may wish to serve more food.
Take note of the kinds of foods you order.
There are some foods that are constantly going to be expensive, even if you only order small amounts. Considering that you have to order a considerable quantity of food, buying meals that aren’t so costly will help you to keep your catering bill affordable. Particular seafood, like lobster, salmon and shrimp will definitely make your catering expense higher, so if you have to have them, try to utilize them as only one of the course options for supper, or acquire these foods as appetisers to minimize expenses.
Have food stations.
Food stations are a distinct way to serve a variety of foods at your wedding reception, and you can be sure that everyone will discover something they like to consume. You can also include food stations with other types of the ethnic foods, such as Indian or mexican fare, to commemorate the cultures of the people who will be attending your wedding, or to acknowledge your backgrounds.
You may also be able to cut your catering bill by not asking for an intricate setup for your food stations and tables. To add more color to your reception decors, you might want to include elaborate focal points, so that you can spend as much as you require to on the meals for the reception.
This catering company is an excellent choice for the Silicon Valley:
silicon valley corporate event planning and catering company
4, Jul 2025
Elevate Your Patio: The Comfort and Style of Outdoor Sectional Furniture
Outdoor living spaces have become an extension of the home—a place to relax, entertain, and enjoy fresh air in comfort. One of the most popular additions to patios, decks, and gardens is outdoor sectional furniture, offering versatility, style, and ample seating. Whether you have a spacious backyard or a cozy balcony, sectional furniture can transform your space into a luxurious outdoor retreat.
What is Outdoor Sectional Furniture?
Outdoor sectional furniture consists of modular seating pieces designed specifically for outdoor use. These pieces can be rearranged to suit different layouts and accommodate groups of various sizes. Commonly made from weather-resistant materials such as rattan, aluminum, teak, or powder-coated steel, sectionals are built to withstand the elements while maintaining their visual appeal. Cushions are usually covered in UV- and water-resistant fabrics like olefin or Sunbrella to endure sun exposure and occasional rain.
Benefits of Choosing a Sectional for Outdoors
One of the main benefits of an outdoor sectional is its flexibility. Whether you want a long L-shape for lounging or a U-shape setup for group gatherings, you can adjust the configuration to fit your space and needs. Many sectionals come with ottomans or coffee tables, completing the ensemble and providing space for snacks, drinks, or decorative elements like lanterns and plants.
Another advantage is the comfort. Unlike traditional outdoor chairs, sectionals offer a plush seating experience comparable to indoor sofas. This makes them ideal for long summer nights, casual hangouts, or even outdoor naps.
A well-chosen sectional also enhances the aesthetic of your outdoor area. From modern minimalist designs to rustic or coastal looks, there’s a wide range of styles, colors, and finishes to match your taste and the overall theme of your home.
How to Choose the Right Outdoor Sectional
When shopping for an outdoor sectional, consider the following:
Space: Measure your patio or garden area to ensure the sectional fits without overcrowding.
Material: Choose durable, low-maintenance materials that suit your climate.
Functionality: Look for features like storage compartments, adjustable backs, or removable cushions for easy cleaning.
Style: Select colors and designs that harmonize with your existing outdoor decor.
Don’t forget to accessorize! Add outdoor rugs, throw pillows, string lights, or side tables to complete your setup and make your outdoor space feel like home.
Shop Smart with Outdoor Furniture Sales at Summer Classics
If you’re ready to enhance your outdoor space, now is the perfect time to invest in quality pieces—especially with an ongoing outdoor furniture sale from trusted retailers like Summer Classics. Known for timeless design and exceptional craftsmanship, Summer Classics offers a wide selection of luxury outdoor furniture, including stylish sectionals, elegant dining sets, and weather-resistant accessories.
Their seasonal sales and special offers allow you to enjoy high-end materials like teak, resin wicker, and performance fabrics at more accessible prices. Whether you’re curating a full patio makeover or adding a statement piece like a sectional sofa, checking their promotions can help you find beautifully crafted furniture that fits both your vision and budget.
Explore their site for exclusive deals, curated collections, and inspiration to create your ideal outdoor retreat—without compromising on quality or style.
21, Jun 2025
What Is a Fractional CMO? A Smart Strategy for Scalable Growth
In today’s fast-paced and competitive business world, having a strong marketing leader is essential for growth—but not every company can afford or justify hiring a full-time executive. That’s where a Fractional CMO comes in.
A Fractional CMO (Chief Marketing Officer) is a part-time or contract-based marketing executive who provides high-level marketing leadership without the full-time cost. Ideal for startups, small to mid-sized businesses, or companies in transition, a fractional CMO offers the expertise of a seasoned CMO on a flexible, scalable basis.
Why Hire a Fractional CMO?
Many growing companies reach a point where they need more than just basic marketing—they need strategy. But hiring a full-time CMO can be expensive, with salaries often ranging from six to seven figures annually. A fractional CMO delivers the same strategic insight and leadership at a fraction of the cost and time commitment.
Here are some reasons businesses choose to bring one on board:
You need marketing leadership but aren’t ready for a full-time CMO.
Your current marketing team lacks direction or isn’t delivering ROI.
You’re launching a new product or entering a new market.
You’re in a period of growth, transition, or preparing for funding.
You want to build or rebuild your brand and need expert guidance.
What Does a Fractional CMO Do?
A fractional CMO is more than just a marketing consultant—they actively lead and manage your marketing function. Typical responsibilities include:
Developing and executing marketing strategy
Brand positioning and messaging
Go-to-market plans for products or services
Overseeing internal and external marketing teams
Measuring marketing performance and ROI
Advising on tools, systems, and agency relationships
Aligning marketing efforts with sales and business goals
They may work with your team for a few hours a week, several days per month, or on a project-by-project basis, depending on your needs.
Key Benefits
Executive-Level Expertise
You gain access to a marketing leader with years of experience without the long-term commitment of a full-time hire.
Cost Efficiency
Hiring a fractional CMO costs significantly less than a full-time executive, making it budget-friendly for smaller companies.
Scalability and Flexibility
As your business grows, you can increase the scope of work—or transition to a full-time hire when ready.
Fresh Perspective
An outsider’s point of view can help identify gaps, opportunities, and more effective strategies.
Quick Implementation
Fractional CMOs are used to jumping in fast, assessing the landscape, and driving results quickly.
Who Should Consider a Fractional CMO?
Startups needing strong marketing leadership to prepare for scaling or investment.
SMBs that have outgrown basic marketing but can’t justify a full-time CMO.
Enterprises undergoing leadership transitions or launching new initiatives.
Founders who are spread too thin and need a trusted marketing partner.
Final Thoughts
A Fractional CMO offers the perfect balance between strategic leadership and cost-efficiency. By bringing deep marketing knowledge, strategic clarity, and executional oversight on a flexible basis, they help businesses accelerate growth and build a strong, scalable foundation for success. Whether you’re launching, pivoting, or scaling, a fractional CMO can be the catalyst that takes your brand to the next level.
16, Jun 2025
Elevate Your Career with a Professional Coach Certified Training Program
In a world where personal development, leadership, and mental wellness are becoming increasingly vital, certified coaching is one of the most impactful and in-demand professions. A Professional Coach Certified Training Program provides a structured path to becoming a confident, ethical, and effective coach who can create meaningful transformation for individuals and organizations alike.
What Is a Professional Coach Certification Program?
A Professional Coach Certified Training Program is a comprehensive educational journey designed to equip aspiring coaches with the skills, knowledge, and ethical foundation required to practice coaching professionally. These programs are typically aligned with the standards of international accrediting bodies like the International Coaching Federation (ICF) or Center for Credentialing & Education (CCE).
Through a blend of theory, practice, and mentorship, these programs help students develop core coaching competencies, such as active listening, powerful questioning, goal-setting, accountability, and emotional intelligence. They also emphasize real-time coaching practice to prepare students for client sessions in diverse contexts—from personal life coaching to executive leadership.
Key Features of Certified Coach Training
A high-quality Professional Coach Certified Training Program typically includes:
ICF-Aligned Curriculum: Ensures students meet the competencies required to apply for ICF credentials like ACC (Associate Certified Coach) or PCC (Professional Certified Coach).
Mentor Coaching: Provides personalized feedback on coaching sessions from experienced, credentialed mentors.
Peer Coaching and Supervised Practicum: Offers real-world experience through structured coaching with peers and supervision.
Ethics and Standards: Teaches the ethical responsibilities and boundaries of coaching practice.
Flexible Delivery: Many programs are offered online, allowing learners to study from anywhere and balance other commitments.
Who Should Enroll in This Program?
This program is ideal for:
Aspiring Coaches who want to launch a new career helping others achieve their goals.
Leaders and Managers looking to use coaching skills to improve team performance and engagement.
HR Professionals, Therapists, and Consultants who want to expand their toolkit with a coaching approach.
Entrepreneurs and Career Changers seeking a flexible and meaningful career path.
No prior coaching experience is required—only a commitment to growth, learning, and supporting others.
Benefits of Becoming a Certified Professional Coach
Credibility and Trust: Certification demonstrates professional standards and reassures clients of your qualifications.
Career Opportunities: Certified coaches are increasingly hired by corporations, educational institutions, and wellness platforms.
Personal Growth: The journey to becoming a coach often results in deep self-awareness and improved communication in all areas of life.
Global Recognition: With ICF credentials, coaches can serve clients around the world and join a respected global network.
Conclusion: A Path to Purpose and Impact
A Professional Coach Certified Training Program is more than just a credential—it’s a powerful step toward building a career that is fulfilling, flexible, and deeply transformative. Whether you want to coach clients privately, integrate coaching into your workplace, or contribute to a more conscious world, this program gives you the tools, structure, and support to make a lasting impact.
15, Jan 2025
All You Need To Know About Motor Controls For Electric Motors
Overview of Motor Controls for Electric Motors
Electric motor controls are vital to ensuring efficient performance and safety in today’s systems. They are integral in everything from factories to domestic appliances. Here, we’ll explore the components, types, and applications of motor controls.
Types of Motor Controls
electric motor controls can be categorized based on their purpose, complexity, and application. These types provide flexibility and suitability for varied scenarios.
Manual Motor Controls
Manual motor controls are the simplest form of control mechanisms. Operators can manually start, stop, or adjust the motor. Commonly found in smaller systems, these controls include switches, pushbuttons, and rotary handles. While simple, they are reliable for non-automated applications.
Advanced Automatic Motor Controls
Automatic motor controls utilize sensors, timers, and programmable logic controllers (PLCs) to operate without human intervention. These systems are ideal for applications requiring high precision and repeatability, such as manufacturing lines and HVAC systems. Such controls enhance efficiency and minimize errors.
Essential Parts of Motor Control Systems
Knowing motor control components is important for selecting and maintaining the right system.
Contactors and Relays
Motor controls rely on contactors and relays for switching. These components manage electricity flow, enabling motor activation and deactivation. Contactors are typically used for high-current applications, while relays handle lower currents. Together, they provide safety and efficiency.
Protective Devices: Overload Protectors
Excessive current can damage motors, which is prevented by overload protectors. These devices monitor the motor’s current and disconnect the power supply if the current exceeds a safe threshold. Such measures prolong the motor’s life and prevent overheating.
Variable Frequency Drives (VFDs)
Variable Frequency Drives are advanced motor control devices that regulate the motor’s speed and torque by adjusting the frequency and voltage of the power supply. VFDs enhance energy efficiency, reduce mechanical stress, and allow precise control in dynamic applications.
Motor Controls in Practice
Industries widely use motor controls to maintain efficiency and reliability.
Industrial Applications
In industrial settings, motor controls are integral to automation, robotics, and production machinery. These systems manage speed, direction, and torque for optimized production.
Home and Commercial Motor Control Applications
Daily life applications like HVACs, elevators, and appliances use motor controls extensively. They boost energy savings, convenience, and safety.
Conclusion
Motor controls are indispensable in the operation of electric motors, offering precision, protection, and efficiency. Whether manual or automatic, understanding the types, components, and applications of motor controls is key to leveraging their full potential in various systems.
FAQ On Motor Controls
1. What are motor controls, and why are they important?
Motor controls are devices or systems used to manage the operation of electric motors. These systems are vital for ensuring precision, efficiency, and safety in motor operations.
2. What is the difference between manual and automatic motor controls?
Manual motor controls require human intervention to operate, using switches or buttons. Automatic systems operate autonomously with sensors and logic controllers, enhancing precision and reducing errors.
3. How do Variable Frequency Drives (VFDs) improve motor performance?What are the benefits of using Variable Frequency Drives (VFDs)?
Variable Frequency Drives regulate frequency and voltage for better motor operation. They provide precision control, cut energy costs, and decrease mechanical wear.
4. Where are motor controls commonly used?
Motor controls are used across various industries, including manufacturing, robotics, and HVAC systems. They are also prevalent in residential and commercial settings, such as elevators and home appliances.



